Post by moumita0110 on Oct 31, 2024 9:46:41 GMT 5.5
Loyalty consists of creating a close bond between a company and its customers, so that the latter remain loyal to the brand, but also, to reconnect with customers or prospects by reviving their interest in the same brand, thanks to offers broadcast through targeted messages aimed at improving the relationship or making it more stable.
The SMS message adapts to strategies using multiple distribution channels (marketing mailings, post, MMS, etc.) and is still little used by professionals although it is not considered intrusive by the average customer.
Loyalty is a necessary ally for businesses
Keeping your customers warm with loyalty SMS…
Among the shopify website design quotes that demonstrate the importance of customer loyalty, here is one from Sam Walton, businessman and founder of Walmart stores:
"There is only one boss: the customer. And he can fire everyone, from the manager to the employee, simply by spending his money elsewhere."
Fortunately, there is a solution to maintain the business/customer relationship. Indeed, the loyalty SMS message is ideal for keeping your customers in the long term. Its action is particularly effective when it comes to building a bond with your customers, old or new, in an almost intimate way since you are addressing them directly, on their mobile phone, personal or professional. With its exceptional performance (97% reading rate, 60% memorization rate compared to 15% for television and 14% for radio, and finally, 53% acceptance rate for receiving marketing SMS), the loyalty SMS is a reliable marketing tool from the moment the loyalty campaign is well targeted, its impact will be considerable and the return on investment will live up to your expectations.
A powerful and inexpensive communication tool…
Retaining an existing customer base is much less expensive than acquiring a new one, the loyalty SMS has the advantage of offering a decreasing price according to the number ordered. A significant advantage when organizing the budget for your loyalty campaigns! The SMS is very competitive compared to other communication tools used in business.
Effectively improve your sales numbers
Customer loyalty is the key to good profitability, the goal being to encourage customers to make regular purchases so that sales stabilize and then increase, which will ultimately increase your annual turnover.
How to make your loyalty SMS campaigns a thriving operation?
Here is a list of SMS that will help you retain your customers:
SMS marketing or commercial campaigns
SMS marketing will help you inform your customers about all the commercial events of the year, namely: promotions, sales, private sales, birthdays, Mother's Day, Father's Day, Grandmother's Day, Valentine's Day, open days, short-term offers, discount coupons, all the offers that help you sell off stock or a range, in order to reach the sales targets initially planned. The goal is to increase the volume of purchases on your point of sale or e-commerce site using your loyalty SMS campaign.
Sending information SMS
A new range is about to arrive, a store is about to open, you need to send an SMS to track an order, a delivery, a customer appointment confirmation, a change of schedule, etc. All these reasons, and many more, are all ideas for SMS messages that allow you to build a bond with your customers. In addition, they will appreciate a gesture that your competitors may not do and which is nevertheless very useful! The information SMS is ideal for building customer loyalty.
Sending optimization SMS
Customer satisfaction is not to be taken lightly, satisfied customers will be loyal to you, so it is sometimes good to take the pulse of your customers by a few satisfaction questionnaires in order to know if certain points need to be improved! And why not, give them the opportunity to suggest ideas.
Send SMS alert
Inactive customers, validation, confirmation, reminder, bad weather alert… The SMS alert is a good way to get back in touch with old customers and build loyalty with current ones.
In the world of marketing, SMS loyalty is an excellent way to build customer trust, to ensure that they are part of the "privileged" club that receives all the latest deals in advance. Use customer data wisely, trust is earned slowly and can be lost quickly. Setting up SMS loyalty campaigns with a targeted message will help you increase trust capital.
The SMS message adapts to strategies using multiple distribution channels (marketing mailings, post, MMS, etc.) and is still little used by professionals although it is not considered intrusive by the average customer.
Loyalty is a necessary ally for businesses
Keeping your customers warm with loyalty SMS…
Among the shopify website design quotes that demonstrate the importance of customer loyalty, here is one from Sam Walton, businessman and founder of Walmart stores:
"There is only one boss: the customer. And he can fire everyone, from the manager to the employee, simply by spending his money elsewhere."
Fortunately, there is a solution to maintain the business/customer relationship. Indeed, the loyalty SMS message is ideal for keeping your customers in the long term. Its action is particularly effective when it comes to building a bond with your customers, old or new, in an almost intimate way since you are addressing them directly, on their mobile phone, personal or professional. With its exceptional performance (97% reading rate, 60% memorization rate compared to 15% for television and 14% for radio, and finally, 53% acceptance rate for receiving marketing SMS), the loyalty SMS is a reliable marketing tool from the moment the loyalty campaign is well targeted, its impact will be considerable and the return on investment will live up to your expectations.
A powerful and inexpensive communication tool…
Retaining an existing customer base is much less expensive than acquiring a new one, the loyalty SMS has the advantage of offering a decreasing price according to the number ordered. A significant advantage when organizing the budget for your loyalty campaigns! The SMS is very competitive compared to other communication tools used in business.
Effectively improve your sales numbers
Customer loyalty is the key to good profitability, the goal being to encourage customers to make regular purchases so that sales stabilize and then increase, which will ultimately increase your annual turnover.
How to make your loyalty SMS campaigns a thriving operation?
Here is a list of SMS that will help you retain your customers:
SMS marketing or commercial campaigns
SMS marketing will help you inform your customers about all the commercial events of the year, namely: promotions, sales, private sales, birthdays, Mother's Day, Father's Day, Grandmother's Day, Valentine's Day, open days, short-term offers, discount coupons, all the offers that help you sell off stock or a range, in order to reach the sales targets initially planned. The goal is to increase the volume of purchases on your point of sale or e-commerce site using your loyalty SMS campaign.
Sending information SMS
A new range is about to arrive, a store is about to open, you need to send an SMS to track an order, a delivery, a customer appointment confirmation, a change of schedule, etc. All these reasons, and many more, are all ideas for SMS messages that allow you to build a bond with your customers. In addition, they will appreciate a gesture that your competitors may not do and which is nevertheless very useful! The information SMS is ideal for building customer loyalty.
Sending optimization SMS
Customer satisfaction is not to be taken lightly, satisfied customers will be loyal to you, so it is sometimes good to take the pulse of your customers by a few satisfaction questionnaires in order to know if certain points need to be improved! And why not, give them the opportunity to suggest ideas.
Send SMS alert
Inactive customers, validation, confirmation, reminder, bad weather alert… The SMS alert is a good way to get back in touch with old customers and build loyalty with current ones.
In the world of marketing, SMS loyalty is an excellent way to build customer trust, to ensure that they are part of the "privileged" club that receives all the latest deals in advance. Use customer data wisely, trust is earned slowly and can be lost quickly. Setting up SMS loyalty campaigns with a targeted message will help you increase trust capital.